Knowledge is Power- We don’t just give you a cosmetic treatment and a product , we teach you why it works . Our mission is to deliver real results and not a temporary reaction on the surface of the skin . We want to help you make informed decisions and choices about your skincare treatments and your skincare products that will improve your skin .
Oana Iacob, Founder
Meet Oana, PureJoi Skin Founder
Founded by skincare aesthetician Oana Iacob , Pure Joi Skin wants to change the way people think about their skin- and what a facial should be. We want our clients to leave our studio not just glowing, but informed, confident, educated and connected to their own skin in a way they never were before.
My esthetic journey started a while ago with a fascination and passion for ingredients. Not just knowing what they are, but how they really work—how certain acids interact with the skin barrier, how hydration isn’t just about moisture but about balance, how the wrong combination can do more harm than good.
I started creating my own approach. One where every treatment is intentional. Where ingredients aren’t just applied—they’re selected with purpose. Where I respect the skin barrier instead of fighting it. Where results are built , not forced.